We all know that Black Friday can make or break a retail season. We get that and wish you the best for your business. But Giving Tuesday can make or break you in another way. Giving is good for you. It’s good for business and good for your health!
This is the time of year when we look closer at giving and gratefulness. Though our charitable-giving-hero and boss, Barry Chouinard, presents an excellent example of giving and community involvement year round, we follow him most closely this time of year.
We found an organization that could lead the charge for your company as Barry does for ours: Giving Tuesday. Giving Tuesday is a movement to create a national day of giving to kick off the giving season. It happens every year on the Tuesday following Thanksgiving, Black Friday and Cyber Monday. This year, the second annual GivingTuesday is on December 3, 2013. In the same way that retail stores take part in Black Friday, GivingTuesday gives the giving community a chance to come together and magnify its impact.
“It’s a simple idea. Just find a way for your family, your community, your company or your organization to come together to give something more. Then tell everyone you can about how you are giving. Be a part of a national celebration of our great tradition of generosity.” Learn more about how you can participate.
We are in a fortunate position to help make the holidays happier for others. Let’s do it!